L’Oreal Serie Expert Chroma Creme Purple Shampoo

With Chroma Crème shampoo, color correct & care, like a pro.

Chroma Crème is a trio of neutralizing cream shampoos that provide instant color correction tailored to all hair colors, with intense care.

Freshly colored hair contains a mix of primary color dyes.

After a few washes, some of the dyes fades. Warm reflects such as yellow, orange or red reappear.

As purple neutralize yellow reflects, choose Purple Chroma Crème for blondes to platinum blondes.